Laic Type: "For our promotional material we asked Kamil to illustrate our main message – encourage people to design letters, as the field is now widely available to anyone with computer.
The brief was as simple as “Everyone can design fonts”. As the the poster was supposed to be folded, we agreed on having the illustration work separately on various sides. Accompanied by a small description of Laïc: Type Foundry. Our goal was not only to promote fonts we sell but to underline the fact that we are opened for collaborations and offer help.
The other side of the poster presents 10 retail fonts currently available at https://laic.pl"